News
Exceeding client expectations for better client retention
29 April 2011 – Section: News , Food for Thought
Knowing that attracting new clients costs five times more and takes ten times longer than catering for existing ones, should client satisfaction be the starting point or the end result of your marketing strategy? Last June, at the BISA Conference in... › read more
BISA 2011 cancelled
30 March 2011 – Section: News – Category: BISA news
Cancellation of the 6th BISA Annual Conference. It is with regret that we announce the cancellation of the 6th BISA Annual Conference that was due to take place in June in Buxton, UK. Please excuse this step, which has unfortunately been... › read more
Selfoptima: Evidence-based medicine portal for spa and wellness modalities
29 March 2011 – Section: News – Category: Spa events, Industry news
The Global Spa Summit (GSS), the leading annual event for the global spa and wellness industries, has chosen SelfOptima, Inc. to develop the first Evidence-Based Medicine (EBM) Portal for spa and wellness modalities. For this project SelfOptima will tailor their technology... › read more
A new member from Austria
29 March 2011 – Section: News
BISA welcomes its first Austrian member: Dr. Franz Linser is the founder and Managing Partner of Linser & Partner Consulting, a renowned health tourism consultancy based in Innsbruck, Austria. Linser & Partner consults and assists hotels & resorts in the... › read more
BISA Japan Relief Fund
29 March 2011 – Section: News – Category: BISA news
Two weeks ago, time froze on the clocks of Sendaï and the whole world watched in disbelief… We immediately wrote asking for news from our friends and colleagues at BISA Japan. Mr. Matsumoto, Director of BISA Japan, sent us the following email... › read more
Green Globe & BISA gather momentum
25 February 2011 – Section: News – Category: Industry news, BISA news
Since the beginning of BISA’s partnership with Green Globe in 2010, BISA has been developing its Essential Spa Standards (ESS) in an extended version including Green Globe’s sustainability criteria. In February 2011 these criteria will be presented in Los Angeles... › read more
What spas need are leaders, not managers!
25 February 2011 – Section: News – Category: BISA news, Food for Thought
As part of its Spa Management Certification programme, the Ecole Hôtelière in Lausanne asked me to share observations and best practices with the participants who came from France, Belgium, the United States and Dubai. The economic downturn and increasing competition have... › read more
Sneak preview of the 6th Annual BISA Conference at the University of Derby
25 February 2011 – Section: News – Category: BISA news, Spa events
Since announcing the topic of the next BISA conference “The Spa’s Role in Preventative Medicine” the conference team has started receiving applications from speakers and specialists in the field ready to share their expertise and experience. With spa-goers increasingly wanting to... › read more