European Spa Exhibition and Summit 2009
European Spa Exhibition and Summit 2009
Date: 13 – 15 September 2009
Venue: Paris Expo, Porte de Versailles, France
Organizer: Beyond Beauty Paris
Homepage: www.beyondbeautyparis.com/spa/en
Objective: to boost the development of Spa in Europe
With the new conceptualization of its spa event, Beyond Beauty Paris is hoping to give spa professionals the event they have been waiting for. An exclusive event entirely dedicated to the growth of the spa sector in Europe (day spas, urban spas, hotel spas, etc).
The synergy and the professionalism of the steering committee composed of eleven major European brands including Payot, Clarins, Comfort Zone and Cinq Mondes have made it possible to come up with a formula that is really unique to the spa world, both in form and in content.
New place, new style: Paris Porte de Versailles
European Spa Exhibition & Summit is forging a strong, independent identifying within Beyond Beauty Paris the European Beauty event, in the heart of Paris.
With its light sets, warm colors, fragrances and acoustic atmosphere, the exhibition bears the special hallmark of the sensory environment of spas and plunges the visitor into a world reflecting an ambiance and serenity of wellness. The planning, organization and ambiance are put to work to give the priority to business and networking.
The exhibition spaces have been designed with noble,warm materials to give a harmonious exterior to each stand, while giving brands the choice in expressing their identity and products. In the center of the trade show, a friendly meeting space is an invitation to exchanges and networking.
European Spa Summit, third edition. 13-14 September 2009
The summit held in parallel with the exhibition, on Sunday 13 & Monday 14 September 2009, has for two years been the vital reference for hotel sector professionals in search of information for their spa business.
The Agenda
Each day will be placed under the responsibility of an international expert who will play the role of host and moderator, offering participants the chance to ask questions and exchange ideas with the speakers at the end of the presentations.
The program is made up of talks by experts who are being chosen now and whose experience is significant. Among the speakers, the international expertise of Mark Wutke and Kevin Turnbull has already been confirmed.
Sunday 13 September: Raoul Andrews Sudre, director of Aspen Spa Management, and an experienced consultant who is renowned in the spa world, will host the two sessions on the first day.
On the morning program is the subject of starting up, including the 20 essential steps, from concept identification to the spa’s opening, and the role of each individual (consultant, architect, decorator) as well as the renovation of an existing spa and how to place it among trends and grow profits.
The afternoon will be devoted to the different types of management involved in a hotel spa, and the chance to combine the name of your spa with a skincare brand.
Monday 14 September: Hosted by Anni Hood, a spa founder whose references are visionary, the second day aims to inspire and motivate participants concerning optimizing performance. Marketing, communications, promotion, philosophy, products, trends, and notably those of organic and sustainable development are on the agenda.
The summit will conclude with a final discussion by experts on key issues of the spa industry and the subjects brought up during the summit. As feedback, the floor will be given to the audience who can ask questions, express their points of view, and tell the experts what their doubts are.
An event with support
The assistance of the event’s media partners is totally new. The major trade magazines from each European country – Spa Business Verlag for Germany, Quality Spa for Spain, Cosmétique Spa and Emotion Spa for France, European Spa and Spa Finder for the United Kingdom, Spa Business/Spa Opportunities (United Kingdom and the inter-national market), Estetica Design for Italy, and Proguidespa.com for Europe are involved and are supporting and spreading the news about the event.
Of note as well is KLAFS, the European leader of spa equipment: for the first time KLAFS is a Platinum sponsor of the event.
Meetings and Networking
Ever since it was founded in 2007, the European Spa Summit has made networking with market players a core priority. During this new edition, participants with projects can arrange to take the time needed for talking to speakers and moderators. The Summit Lounge sponsored by KLAFS is planned for this purpose. They can also visit the exhibition and meet professionals or future partners.
A cocktail will be held on Sunday 13 September at the end of the day, in the middle of the trade show, to bring all participants together over a glass of champagne.
The European Spa Hub by Proguidespa.com, to identify new European projects
Again this year, special attention will be given to finding those with projects. A pioneer of this concept in 2008 in French and German-speaking countries, European Spa Exhibition & Summit with its partner Proguidespa.com is again offering the platform intended to identify projects for setting up or renovating spas and is extending it to all of Europe. The aim is to recognize individual needs so that efficient networking at the trade show is possible with the exhibiting partners who are present.
» Press Release: European Spa Exhibition and Summit 2009 (PDF, 236kb)
» Flyer: European Spa Exhibition and Summit 2009 (PDF, 1006kb)
For further information visit the European Spa Exhibition and Summit 2009 homepage.